Buffalo Bills co-owner Kim Pegula was impressed by the Los Angeles FC's BMO Stadium, and it helped shape her thinking in developing the Buffalo Bills' new stadium-in-progress. Dave Hatheway, a consultant with Legends Project Management, has worked on both stadiums. Here at BMO Stadium, he explains the similarities between the LAFC and Bills' vision.
LOS ANGELES – One sun-drenched Southern California day in February 2022, Kim Pegula stood in the end zone concourse of a soccer stadium. Her vantage point gave her a clear view of the high-stacked seats looking over the field. Much of the seating bowl on this 80-degree day was shaded by a canopy that ringed the stadium. To the outside, Pegula could see the Los Angeles skyline jutting beyond the freeway.
When the Buffalo Bills began working with Legends – a sports consulting firm co-founded by Dallas Cowboys owner Jerry Jones – two years ago, it was a modest relationship, starting with feasibility studies, focus groups and fan surveys.
“Honestly, until the stadium is built and we’re playing football there, we all have a job to do,” Buffalo Bills Executive Vice President and Chief Operating Officer Ron Raccuia said. “This is a transformative project, not just for the Bills, but for the entire community.”